Courses / Advanced Talent Sourcing
14. Community Content Types
Atomic content formats to use (AMA, job digests, skill workshops, case studies) and when to use each.
Advanced Sourcing: Talent Mapping, Passive Engagement, and Talent Communities
Community Content Types
Different short, repeatable content formats you use inside talent communities to attract, inform, and engage candidates.
"I need content that brings the right people in, keeps them coming back, and nudges them toward roles — without spamming."
Community content types are small, atomic formats (AMA, job digest, workshop, case study, etc.) chosen for a specific engagement goal: discovery, qualification, conversion, or retention. Use each format when its strengths match the candidate journey stage and the community’s attention bandwidth.
"I need content that brings the right people in, keeps them coming back, and nudges them toward roles — without spamming."
Community content types are small, atomic formats (AMA, job digest, workshop, case study, etc.) chosen for a specific engagement goal: discovery, qualification, conversion, or retention. Use each format when its strengths match the candidate journey stage and the community’s attention bandwidth.