Courses / Candidate Outreach
22. Conversion to interview
Measuring the percentage of replies that convert into scheduled interviews as a downstream metric.
Candidate Outreach & Employer Branding for Talent Acquisition Specialists
Conversion to interview
The percentage of candidate replies to outreach that result in a scheduled interview.
"If people reply but never book interviews, something in my outreach or screening is broken."
Conversion to interview measures how many replied candidates move from a reply into a scheduled interview slot, expressed as a percentage of total replies. It’s a downstream quality metric showing whether replies are actionable, not just responsive.
"If people reply but never book interviews, something in my outreach or screening is broken."
Conversion to interview measures how many replied candidates move from a reply into a scheduled interview slot, expressed as a percentage of total replies. It’s a downstream quality metric showing whether replies are actionable, not just responsive.